Aavelle

This shoot showcases behind-the-scenes video content created for Aavelle, with a focus on producing short-form reels tailored for Instagram. Filmed across locations including Beaulieu-sur-Mer and Monaco, the content is designed to support the brand’s digital presence in a consistent and engaging way.

Working as a videographer and content creator, the approach combines on-site filming with an understanding of platform-specific formats, pacing, and audience engagement. Each reel is edited to align with current social media trends while maintaining the brand’s visual identity.

The result is a collection of dynamic, ready-to-publish content that captures both the product and the atmosphere around it, helping to strengthen Aavelle’s online presence.

@thelaway

@aavelleofficial

Model: @sbyricci

Designer: @thelaway @aavelleofficial

Photo & Video: @thelaway

BTS: @studiophelyne

Model: @loreenmonee

Designer: @thelaway @aavelleofficial

Photo & Video: @thelaway

BTS: @studiophelyne

Model: @bri.qit

Designer: @thelaway @aavelleofficial

Photo & Video: @thelaway

BTS: @studiophelyne